If you come from the same generation as myself you will remember K-Swiss for their "I wear my K-Swiss" jingle and their all white runners that guys wore with their cargo pants. Now the company heads back to their heritage American tennis roots for their upcoming collection. The company has been around for almost 50 years and they have made a name for themselves by producing tennis and off-court shoes.
K-Swiss looks to create shoes with the influence of country clubs, preppy style, premium materials and classic silhouettes. One thing that you can see the brand does is use their classic tennis white upper on majority of their models. The K-Swiss also utilizes a new modernized shield logo, the five stripes and rubber outsoles. The shoes are priced between $80-$120 CAD. You can find K-Swiss at our Foot Locker in Midtown Plaza.