Thursday, August 25, 2011

Adidas x Ransom


Ransom is holding it down in the Great White North. The on going collaboration never seems to fail. The collection is expected to release this fall at select accounts. It just so happens that over at Momentum on 8th Street. That's besides the point though, the reason why I am doing this post is not to focus on the product but to rather to talk about the advertisement.

Every single shot is brilliant. No matter what piece of footwear they are shooting, they can make every shoe look good. With their outdoors/nature feel, they continue to murder look books on top of making quality footwear. Yes, some of the products are basic, but don't the photos make you want to purchase them or at least try them on? This one beneath is definitely my favorite but there are tons to choose from. I can just say that if I ever did a look book (which I hopefully will), this would be my inspiration.






Love the North,

R. Mack 

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